Built to Inspire. Designed to Empower.

Discover the mission, mindset, and movement that drive every Gnius Myndz design.

ESTD 1982 • our collections •

Founder

Greg "Coach G" Lafond is the Founder of Gnius Myndz Clothing, a brand he helped build with a mission to inspire & uplift others.

With over 20 years of experience as a basketball coach in California, Coach G has devoted his life to mentoring athletes both on and off the court. He’s passionate about sports, fitness, and personal development—values that shape the vision of Gnius Myndz.

Through his leadership, the brand promotes self-belief, motivation, and the discovery of one's inner "Gnius." Coach G plays a pivotal role in managing operations while cultivating the empowering and positive culture that defines Gnius Myndz. His deep-rooted experience in coaching and leadership keeps the brand grounded in its purpose: empowering individuals to express themselves and chase greatness.

  • Our Mission

    To design motivational clothes that empowers people to believe in themselves & express their unique path with confidence, as we exist to inspire people.

  • Our Vision

    To become a global voice for ambition, using fashion to ignite purpose and self-belief. We envision a world where what you wear represents who you are.

  • Our Goal

    To help people wear their purpose through premium-quality apparel and inspiring designs. Our aim is to reach millions who are ready to elevate their mindset.

We love our clients

The best thing about shopping is that one can return the purchase if something does not work the way it should.

Miranda joy
We love our clients

The quality surprised me—it feels premium and holds up well after multiple washes.

Renee Levis
We love our clients

Fast shipping, great fit, and the designs actually motivate me when I put them on.

Marcus Jack
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  • EASY RETURNS

    Do everything with a good heart and expect nothhing in return

  • 100% MONEY SECURE

    The money you make is a symbol of the value you create.